Madeline Gearheart | July 3, 2018
What’s Your State Googling For Summer
What do Americans like to do all summer when they’re not cooling off indoors with their favorite TV shows? The team at USDish.com was curious, so we checked out what everyone searches for as summer rolls in. We generated a list of common summer terms, plugged that into Google trends* to identify search interest by state, and uncovered what warm-weather activity each state is looking forward to the most.
Read on for some of our most interesting finds and trends:
Concerts:
With dozens of concert tours rolling through the states this summer–Ed Sheeran, Jay-Z & Beyonce, and Taylor Swift to name a few–it’s no wonder that 6 states (California, Illinois, Indiana, Michigan, Nevada, and Utah) and Washington DC were most interested in “concerts,” especially considering that each has a concert venue or two.
Camping:
With their National Parks and wide open spaces, the West and Pacific Northwest states of Montana, Wyoming, Colorado, and Oregon are filled with residents who are excited to experience nature. Camping topped search inquiries in these 4 states.
Beach Bodies:
Oddly enough, only one state is most interested in getting a bikini (or Speedo?) body this summer. Best of luck, Delaware.
Summer Camps:
New York, Connecticut, Maine, Maryland, Massachusetts, and New Jersey (and their long-distance friend, Florida) are ready to pack the kids off to camp this summer. That makes sense, since the East Coast boasts some of the top summer camps in the US.
Grilling:
The Midwest is looking to have a grill-tastic summer. Iowa and Minnesota rank as two states for top meat production in the US. Head there or to North Dakota, South Dakota, or Wisconsin to see what they’re throwing on the grill. And maybe invite the Pennsylvanians, with their top search interest being beer.
Results By State:
Alabama – BBQ
Alaska – Road Trip
Arizona – Backyard
Arkansas – Back to School
California – Concert
Colorado – Camping
Connecticut – Summer Camp
Delaware – Beach Body
District of Columbia – Concert
Florida – Summer Camp
Georgia – Back to School
Hawaii – Summer School/Sunburn
Idaho – Easy Dinner Ideas
Illinois – Concert
Indiana – Concert
Iowa – Grilling
Kansas – Vacation
Kentucky – Vacation
Louisiana – Baseball
Maine – Summer Camp
Maryland – Summer Camp
Massachusetts – Summer Camp
Michigan – Concert
Minnesota – Grilling
Mississippi – Back to School/Job
Missouri – Vacation
Montana – Camping
Nebraska – Baseball
Nevada – Concert
New Hampshire – Backyard
New Jersey – Summer Camp
New Mexico – Summer Movies
New York – Summer Camp/Concert
North Carolina – Summer Movies
North Dakota – Grilling
Ohio – Vacation
Oklahoma – Road Trip
Oregon – Camping
Pennsylvania – Beer
Rhode Island – Job
South Carolina – Summer Movies/Vacation
South Dakota – Grilling
Tennessee – Summer Movies
Texas – Backyard
Utah – Concert
Vermont – Road Trip
Virginia – Holidays
Washington (state) – Road Trip
West Virginia – Tanning/Vacation
Wisconsin – Grilling
Wyoming – Camping
*Data was collected by researching a comprehensive list of general summer search, queries which were then plugged into Google trends to identify search interest by state. The time frame was set to 5/1/17-9/1/17 – encompassing the unofficial start and end of summer.